giovedì 15 marzo 2018

How to recognize GUCCI perfumes.



"Dating" Gucci perfumes can be a very, very difficult task due to extremely intricated story of House of Gucci during decades.
Therefore, similarly to what was done with Jean Patou perfumes (read here the marvellous story-interview), we received some help from signor Ernesto, an old employee at Gucci in Florence, now retired, who helped us to solve many controversial aspects.
Dating Gucci perfumes can make you fool, because you have to "decipher" same numbers during different periods. 
One of the most famous example is batchcode "0163": it could mean year 2003 (Wella-type batchcodes, you have to check the last number) or year 2010 (Procter&Gamble-type ones, you have to check the first number).... 
So, in an attempt to "date" all Gucci perfumes, we have to proceed in a rather unusual way: "period-by-period" and "scent-by-scent".
But, after all, as signor Ernesto said us: "...in many cases, you can rely on the clues on the boxes, i.e. addresses, distributors, labels, more than the batchcodes..."
Follow us in this long and a bit complicate road.
Alba, Laura, & Roberta.